Social marketing for health and specialised health promotion
Social marketing for health and specialised health promotion:
Stronger together – weaker apart – a paper for debate’; has been jointly produced by the National Social Marketing Centre and The Royal Society for Public Health, as part of the Shaping the Future Project.
This paper aims to identify for discussion the common ground and differences between specialised health promotion and social marketing for health, in the English context. We believe there is great value in a utilitarian approach to integration between the two, which would improve practice, the effective use of resources and the impact of interventions to improve health and reduce inequalities.
In Section 3, page 11 of the full document, there are some questions, please email your answers and comments to Jenny Griffiths griffhobbs@aol.com
Please click below to download:
- Social marketing for health and specialised health promotion - a paper for debate
- Executive summary of 'a paper for debate'
For more information on this project or Shaping the Future, please contact agehring@rsph.org.uk
